ActiveCampaign vs Brevo
ActiveCampaign
Score 91
Brevo
Score 82
Quick Verdict
Winner: ActiveCampaign
ActiveCampaign currently ranks higher for overall value. Brevo remains a strong option for specific workflows.
| Feature | ActiveCampaign | Brevo | Winner |
|---|
| Starting price | 19 USD | 9 USD | Brevo |
| Editor score | 91 | 82 | ActiveCampaign |
| Category overlap | email-marketing | email-marketing | Tie |
Choose ActiveCampaign if...
- - Growing businesses needing sophisticated automation
- - E-commerce stores with complex customer journeys
- - B2B companies with longer sales cycles
Choose Brevo if...
- - Businesses with large contact lists and moderate email frequency (per-email pricing saves money)
- - SMBs wanting email, SMS, WhatsApp, CRM, and chat without buying separate tools
- - Developers needing transactional email API alongside marketing campaigns
Is ActiveCampaign better than Brevo?
ActiveCampaign currently leads by score, but both tools can be the right fit depending on your use case.