Brevo
Score 82
Brevo vs Customer.io
Customer.io
Score 84
Quick Verdict
Winner: Customer.io
Customer.io currently ranks higher for overall value. Brevo remains a strong option for specific workflows.
Brevo
Ease of use8.0
Features8.0
Pricing10.0
Support8.0
Overall8.0
Customer.io
Ease of use8.0
Features8.0
Pricing6.0
Support8.0
Overall8.0
| Feature | Brevo | Customer.io | Winner |
|---|---|---|---|
| Starting price | 9 USD | 100 USD | Brevo |
| Editor score | 82 | 84 | Customer.io |
| Category overlap | email-marketing | email-marketing | Tie |
Choose Brevo if...
- - Businesses with large contact lists and moderate email frequency (per-email pricing saves money)
- - SMBs wanting email, SMS, WhatsApp, CRM, and chat without buying separate tools
- - Developers needing transactional email API alongside marketing campaigns
Choose Customer.io if...
- - SaaS and product-led growth companies
- - Technical teams with developers available
- - Apps needing in-app and push notification campaigns
Is Brevo better than Customer.io?
Customer.io currently leads by score, but both tools can be the right fit depending on your use case.
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