Brand24
Score 82
Brand24 vs Iconosquare
Iconosquare
Score 87
Quick Verdict
Winner: Iconosquare
Iconosquare currently ranks higher for overall value. Brand24 remains a strong option for specific workflows.
Brand24
Ease of use8.0
Features8.0
Pricing6.0
Support8.0
Overall8.0
Iconosquare
Ease of use9.0
Features9.0
Pricing8.0
Support9.0
Overall9.0
| Feature | Brand24 | Iconosquare | Winner |
|---|---|---|---|
| Starting price | 199 USD | 39 USD | Iconosquare |
| Editor score | 82 | 87 | Iconosquare |
| Category overlap | social-media | social-media | Tie |
Choose Brand24 if...
- - Marketing teams tracking brand reputation and awareness
- - PR professionals monitoring media coverage and sentiment
- - Agencies managing multiple client brand mentions
Choose Iconosquare if...
- - Agencies that need to produce professional analytics reports for clients
- - Brands that make data-driven social media decisions based on deep metrics
- - Social media managers who need competitor benchmarking and industry comparisons
Is Brand24 better than Iconosquare?
Iconosquare currently leads by score, but both tools can be the right fit depending on your use case.
Try Brand24 Free →
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